The Viral Fever (TVF) has announced its partnership with Zee5. Zee5 will likely stream all the originals and upcoming popular series and contents. As TVF is already very famous among the audiences due to its extremely beautiful and amazing content and they decided to reach the audiences in more large numbers. So, they thought about this collaboration.
Zee5’s (subscription video-on-demand) platform will stream the TVF’s original series and upcoming new seasons of the existing popular shows, like Permanent Roommates, Tech Conversations with Dad, Awkward Conversations, PA-Gals, Inmates, Weekends. While The Insiders and Zeroes will be available on the streaming giant’s AVOD (advertising video-on-demand).
Manish Kalra, Chief Business Officer, ZEE5 India, said that their partnership with TVF was the obvious step in the direction of their new agenda, “Entertainment Inclusion”. “Over 60% of our audience comes from Hindi-speaking markets and TVF caters perfectly to that group. Being a customer-obsessed platform, we are delighted to bring these much-loved and iconic TVF shows to our platform to further enhance our extensive library of purposeful, multilingual, and diverse titles,” he said.
Arunabh Kumar, The Viral Fever founder said that after their partnership it will help TVF to reach audiences in a wider way. Arunabh said, “We are always trying to push the boundaries with our characters and stories, and we are confident that with the power of the ZEE5 platform, our teams and stories will win the hearts of millions of new viewers across the country and the world over. With this collaboration, we are looking forward to creating real magic, not just bringing the best of TVF on the platform but also creating memorable new seasons and shows that our viewers and fans can thoroughly enjoy.”
