Tencent’s PUBG Mobile has crossed $7 billion in worldwide lifetime player expenditure across the App Store and Google Play following a record quarter in Q3 2021, according to Sensor Tower Store Intelligence statistics. PlayerUnknown’s Battlegrounds Mobile, released in December 2017, is a free-to-play shooter battle royale video game created by Tencent-owned LightSpeed & Quantum Studio.
Krafton reintroduced the IP to India earlier this year as Battlegrounds Mobile, garnering around $7 million in player expenditure too far, while the publisher also just published spin-off PUBG: New State internationally, amassing $2.6 million in its first seven days.
PUBG Mobile has generated $2.6 billion revenue so far this year, thanks to player spending from the Chinese localization of the game, Game for Peace. It is the world’s second-highest-grossing mobile game after Tencent’s Honor of Kings and ahead of miHoYo’s Genshin Impact. This year, PUBG Mobile has routinely earned more than $700 million per quarter with a high of $771 million in 3rd Q21. So far in 2021, the title has generated an average of $8.1 million every day.
China is the title’s No. 1 revenue-generating market internationally for PUBG Mobile, with its edition of the title, Game For Peace, ranking in about $4 billion in the country to date, accounting for around 57 percent of total global player expenditure (this analysis does not include revenue from third-party Android stores). PUBG Mobile has earned more than $3 billion outside of China. The United States is ranked second in terms of player expenditure, accounting for 11.8 percent of overall income, with Japan rounding out the top three at 4.2 percent.
The App Store takes the lion’s share of global player expenditure, accounting for 81 percent of overall revenue. Meanwhile, Google Play generates 19 percent of income. The App Store accounts for 56.6 percent of spending outside of China, while Google Play accounted for 43.4 percent. In conjunction with Tencent, PUBG Mobile continues to develop in 2021, spearheading the extremely lucrative Shooter industry, which includes hits like Garena Free Fire from Garena and Call of Duty: Mobile from Activision.
