Take-Two CEO Strauss Zelnick admits his team “runs scared” ahead of GTA 6’s May 2026 launch, despite massive anticipation. The gaming executive refuses to guarantee success for what he calls “perhaps the most highly anticipated property pre-release in the history of entertainment.”
GTA 6: Launch Details & Industry Expectations
| Detail | Information |
|---|---|
| Release Date | May 26, 2026 |
| Platforms | PS5, Xbox Series X/S initially |
| PC Version | Expected later release |
| Projected Sales | 40 million copies (Year 1 estimate) |
| Revenue Forecast | Billions in first year |
| GTA 5 Legacy | 215+ million copies sold |
| Development Status | Final preparation phase |
| Online Component | Details TBA |
Why Take-Two’s CEO Stays Cautious
Despite GTA being one of the biggest, most commercially successful gaming franchises, Zelnick maintains a humble approach: “We’re looking over our shoulders. We take nothing for granted and we don’t claim success until it occurs.”
Key concerns include:
- Living up to massive expectations – unprecedented pre-launch hype
- GTA 5 competition – convincing players to move from the 2013 hit
- Delivering quality experience – matching franchise reputation
- GTA Online transition – unclear future for current online players
One analyst believes one of the biggest “threats” to GTA 6 is actually GTA 5, as the older game continues generating revenue and player engagement.
Industry Impact & Predictions
One firm is predicting 40 million sales and billions in revenue in the first year alone for GTA 6. Given GTA 5’s continued success after 13 years, these projections seem conservative.
The game’s success could reshape the entire gaming industry, setting new benchmarks for:
- Open-world game development
- AAA game pricing and monetization
- Console and PC hardware demand
What’s Next for Rockstar
Beyond GTA 6, rumors suggest Rockstar is developing:
- Red Dead Redemption II for Switch 2 – expanding platform reach
- GTA 4 remaster – capitalizing on franchise nostalgia
The company hasn’t shared details about GTA 6’s online component, but this information should emerge closer to launch.
For gaming enthusiasts following major game releases, GTA 6 represents the decade’s most significant entertainment launch across any medium.
More information about GTA 6 should become available through Rockstar’s official channels as the May 2026 launch approaches.
FAQs
When does GTA 6 release and on which platforms?
May 26, 2026 for PS5 and Xbox Series X/S, with PC version expected later.
Why is Take-Two CEO cautious about GTA 6 success?
Despite massive hype, he says “we run scared” and won’t guarantee success until launch.
