Activision Blizzard made $1.64 billion in sales during the second financial quarter of 2022, down from the $2.3 billion it earned in the corresponding quarter the year before. A lot will depend on Call of Duty: Modern Warfare 2 and Warzone 2.0, both of which will be released in the business’s upcoming fiscal quarter, to recoup from that decrease.
That significant decline surely isn’t raising too many eyebrows at Activision HQ because those Call of Duty games are just around the way. Given that its 2019 predecessor was “the most successful Call of Duty title to date,” according to Activision’s assessment, Modern Warfare 2 will likely be profitable for the corporation in 2022. The earnings fall is also consistent with a noticeable downturn in the industry as a whole, which had a significant 26 percent growth at the height of the Covid epidemic, according to Ampere data (via CNBC).
Since then, the sector has shrunk for a variety of reasons, including widespread recessionary anxieties and the fact that Sony and Microsoft are still having trouble keeping up with demand for their new consoles. The demand for lockdown-free entertainment has also decreased since they are no longer necessary. Locally, Call of Duty: Vanguard fell short of expectations, as noted in Activision Blizzard’s 2021 annual report: “We didn’t bring as much innovation in the premium game as we would have hoped.”
Activision Blizzard games drew 361 million monthly active users during the second fiscal quarter. It’s interesting to note that “almost half” of Diablo Immortal’s user base has never played an Activision Blizzard game before. That makes sense given that the game is claimed to have grossed over $100 million with 30 million users, despite the blatant microtransactions.
Activision Blizzard games drew 361 million monthly active users during the second fiscal quarter. It’s interesting to note that “almost half” of Diablo Immortal’s user base has never played an Activision Blizzard game before. That makes sense given that the game is claimed to have grossed over $100 million with 30 million users, despite the blatant microtransactions.
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