Apple’s new ‘In the Dark’ iPhone 12 Pro Ad focusses on night selfies & portraits

The Cupertino giant is looking to promote its excellent night photography in its latest ad via iPhone 12 Pro. The special Night mode feature available in the iPhone 12, 12 mini, 12 Pro, and 12 Pro Max really helps to capture great selfies and portraits even without any amount of light.

The ad focusses on night mode selfies where we see a man taking photos of himself in various low lighting situations at night. “Now you can take amazing selfies in the dark,” reads the tagline of video that also uses the song “In The Dark” by YG.

Apple made its night photography better on its last-gen iPhone 11 already, however it was limited to rear photos only. However, with the iPhone 12 series they did really focus on taking crisp selfies even during night and also added a feature for taking Portrait mode shots in the dark.

Buy the iPhone 12 Pro:

via Macrumours

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